We start by assuming that you already have a camera for this purpose.<\/p>\n
Now, we assume that you know the main rules for producing a video in this format:<\/p>\n
– unlike \u201cnormal\u201d films in which the props or extras are behind the cameras, in 360\u2070 the viewer has access to the entire environment;<\/p>\n
– requires specific conversion software;<\/p>\n
– when you edit a video in this format (if you want to put buttons, subtitles, titles, adjust color, include background music, and so on) you have to keep in mind that you will be working on a flat representation of a spherical recording, the which causes some strangeness and requires practice but in the end, it is no more complex than editing a \u201cnormal\u201d video.<\/p>\n
– finally, the most important and simple step of all: uploading the video. Here you won’t find any difficulties, as both Facebook and Youtube recognize the clip as being 360\u2070 and prepare it for viewing. And that’s it|<\/p>\n
<\/p>\n
So let’s go to the “cause a sensation” part?<\/strong><\/p>\n After completing the relatively simple process of producing a video on this medium, we leave you with 7 ways to stand out, whether individually, as a company, brand or service.<\/strong><\/p>\n <\/p>\n #1 PROMOTE YOUR PRODUCT<\/strong><\/p>\n Nescaf\u00e9 was one of the first to recognize the potential of this type of technology. The company uses these videos to show the coffee production process. In the film (part of a series) the company shows the first step: the collection of coffee beans. With the campaign, by demonstrating the freshness of the raw material and the sustainable way of harvesting, they achieve something more: an extraordinary vehicle for publicizing the brand and creating interest.<\/p>\n <\/p>\n