{"id":16637,"date":"2022-02-28T11:26:23","date_gmt":"2022-02-28T11:26:23","guid":{"rendered":"https:\/\/rsb.pt\/msd-and-rsb-not-clubs-but-there-was-teamwork\/"},"modified":"2022-07-14T12:17:53","modified_gmt":"2022-07-14T11:17:53","slug":"msd-and-rsb-not-clubs-but-there-was-teamwork","status":"publish","type":"post","link":"https:\/\/rsb.pt\/en\/msd-and-rsb-not-clubs-but-there-was-teamwork\/","title":{"rendered":"MSD and RSB &#8211; not clubs but there was teamwork"},"content":{"rendered":"<p>Our most recent work brought us into contact with <strong>MSD<\/strong>. Present in <strong>Portugal<\/strong> for 45 years, this pharmaceutical company&#8217;s mission is to investigate and develop innovative molecules. The company&#8217;s investigations cover several <strong>areas of medicine<\/strong>: anesthesia, dermatology, cardiovascular diseases, respiratory diseases, endocrinology, infectious diseases, gastroenterology, neurology, oncology, rheumatology and women&#8217;s health.<\/p>\n<p><img fetchpriority=\"high\" decoding=\"async\" class=\"alignnone size-large wp-image-17415\" src=\"https:\/\/rsb.pt\/wp-content\/uploads\/2018\/03\/outro-1024x576.jpg\" alt=\"\" width=\"1024\" height=\"576\" srcset=\"https:\/\/rsb.pt\/wp-content\/uploads\/2018\/03\/outro-1024x576.jpg 1024w, https:\/\/rsb.pt\/wp-content\/uploads\/2018\/03\/outro-300x169.jpg 300w, https:\/\/rsb.pt\/wp-content\/uploads\/2018\/03\/outro-768x432.jpg 768w, https:\/\/rsb.pt\/wp-content\/uploads\/2018\/03\/outro-1536x864.jpg 1536w, https:\/\/rsb.pt\/wp-content\/uploads\/2018\/03\/outro.jpg 1920w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/p>\n<p>It was precisely in the context of disseminating results and <strong>advances in infectious<\/strong> disease research that <strong>MSD<\/strong> approached RSB. For a conference presentation it was necessary to highlight the intervention of 4 speakers who could <strong>not be physically present<\/strong>, but whose approaches were vital and highly relevant. The goal would b to bring them to the conference. Let&#8217;s put a few quotes here in &#8220;bring them&#8221; and the objective is: to put the speakers on stage. How? <strong>Virtually! Holographically<\/strong>, to be more precise.<\/p>\n<p><img decoding=\"async\" class=\"alignnone size-large wp-image-17416\" src=\"https:\/\/rsb.pt\/wp-content\/uploads\/2018\/03\/ser_alto-1024x576.jpg\" alt=\"\" width=\"1024\" height=\"576\" srcset=\"https:\/\/rsb.pt\/wp-content\/uploads\/2018\/03\/ser_alto-1024x576.jpg 1024w, https:\/\/rsb.pt\/wp-content\/uploads\/2018\/03\/ser_alto-300x169.jpg 300w, https:\/\/rsb.pt\/wp-content\/uploads\/2018\/03\/ser_alto-768x432.jpg 768w, https:\/\/rsb.pt\/wp-content\/uploads\/2018\/03\/ser_alto-1536x864.jpg 1536w, https:\/\/rsb.pt\/wp-content\/uploads\/2018\/03\/ser_alto.jpg 1920w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/p>\n<p>In a lightning operation, an RSB team makes 4 trips and captures the speeches of 4 directors of hospital units spread across <strong>Europe<\/strong>. We set the stage for filming on Chroma Key at each of the locations and, back at headquarters, the material was duly worked on by the team. And so, <strong>Josep Mallolas<\/strong>, from Spain, <strong>Massimo Colombo<\/strong>, from Milan, <strong>Christoph Sarrazin<\/strong>, from Germany and <strong>Vincent Leroy<\/strong>, from France, received the attention of a very real audience that watched with interest the holographic presence of each of the actors.<\/p>\n<p><img decoding=\"async\" class=\"alignnone wp-image-17417\" src=\"https:\/\/rsb.pt\/wp-content\/uploads\/2018\/03\/croma4-1-1024x576.jpg\" alt=\"\" width=\"1024\" height=\"576\" srcset=\"https:\/\/rsb.pt\/wp-content\/uploads\/2018\/03\/croma4-1-1024x576.jpg 1024w, https:\/\/rsb.pt\/wp-content\/uploads\/2018\/03\/croma4-1-300x169.jpg 300w, https:\/\/rsb.pt\/wp-content\/uploads\/2018\/03\/croma4-1-768x432.jpg 768w, https:\/\/rsb.pt\/wp-content\/uploads\/2018\/03\/croma4-1-1536x864.jpg 1536w, https:\/\/rsb.pt\/wp-content\/uploads\/2018\/03\/croma4-1.jpg 1920w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"\" src=\"https:\/\/rsb.pt\/wp-content\/uploads\/2018\/03\/01.png\" width=\"1021\" height=\"766\" \/><\/p>\n<p>Real and virtually achieved goal!<\/p>\n<p style=\"text-align: center\"><a href=\"https:\/\/rsb.pt\/en\/digital-solutions\/\"><strong>Discover more about our Digital Solutions.<\/strong><\/a><\/p>\n<p style=\"text-align: center\"><a href=\"https:\/\/rsb.pt\/en\/contacts\/\"><strong>Talk to us!<\/strong><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Our most recent work brought us into contact with MSD. Present in Portugal for 45 years, this pharmaceutical company&#8217;s mission is to investigate and develop innovative molecules. The company&#8217;s investigations cover several areas of medicine: anesthesia, dermatology, cardiovascular diseases, respiratory diseases, endocrinology, infectious diseases, gastroenterology, neurology, oncology, rheumatology and women&#8217;s health. It was precisely in [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":13389,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_seopress_robots_primary_cat":"","_seopress_titles_title":"","_seopress_titles_desc":"","_seopress_robots_index":"","_eb_attr":"","site-sidebar-layout":"default","site-content-layout":"default","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[182],"tags":[257,265,258],"class_list":["post-16637","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-our-work","tag-digital-solutions","tag-hologram","tag-technologic-solutions"],"_links":{"self":[{"href":"https:\/\/rsb.pt\/en\/wp-json\/wp\/v2\/posts\/16637","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/rsb.pt\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/rsb.pt\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/rsb.pt\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/rsb.pt\/en\/wp-json\/wp\/v2\/comments?post=16637"}],"version-history":[{"count":0,"href":"https:\/\/rsb.pt\/en\/wp-json\/wp\/v2\/posts\/16637\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/rsb.pt\/en\/wp-json\/wp\/v2\/media\/13389"}],"wp:attachment":[{"href":"https:\/\/rsb.pt\/en\/wp-json\/wp\/v2\/media?parent=16637"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/rsb.pt\/en\/wp-json\/wp\/v2\/categories?post=16637"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/rsb.pt\/en\/wp-json\/wp\/v2\/tags?post=16637"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}