VIATRIS | HOLOBOX ON STAGE AT THE MUSEU DO ORIENTE

When technology takes center stage, communication is no longer just spoken. It becomes experienced. That is exactly what happened at the Museu do Oriente, at the National Event on Artificial Intelligence in Health.

The Onya Agency challenged us to create something special for Viatris, and the solution was clear. RSB’s Holobox became the official presence at the event, bringing to life a presentation that left a lasting impression on everyone in the room.


The keynote speaker? He was there… but as a hologram

The keynote speaker appeared entirely holographically, projected life-size inside the Holobox, creating such a convincing presence that many looked twice just to confirm.


Lights, AI, and an experience that moved the audience 

With purple lights, AI projections, and a packed auditorium, Holobox added an extra layer of impact to the event.
It transformed communication into a powerful, dynamic, and unexpected visual moment that made the audience feel like they were watching a presentation from the future… in the present.

The future has arrived and transformed presence into a stage 

The intervention did exactly what it set out to do: show that technology is no longer just a support. It is a protagonist. And when innovation takes center stage, the rest of the room follows suit.

If you want to bring this experience to your next event, we will take care of the stage, the technology, and the presence.

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